{"id":3849,"date":"2022-06-28T23:06:22","date_gmt":"2022-06-28T23:06:22","guid":{"rendered":"https:\/\/wp.interactioncr.com\/interaction\/?p=1028"},"modified":"2022-06-28T23:06:22","modified_gmt":"2022-06-28T23:06:22","slug":"la-respuesta-desesperada-de-netflix-ante-la-perdida-de-suscriptores","status":"publish","type":"post","link":"https:\/\/wp.interactioncr.com\/interactioncr\/la-respuesta-desesperada-de-netflix-ante-la-perdida-de-suscriptores\/","title":{"rendered":"La respuesta desesperada de Netflix ante la p\u00e9rdida de suscriptores"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3849\" class=\"elementor elementor-3849\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dcc858f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dcc858f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21489de\" data-id=\"21489de\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-71f5bab elementor-widget elementor-widget-image\" data-id=\"71f5bab\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/06\/netflix-background-interaction.jpeg\" title=\"\" alt=\"\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6f3e15e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6f3e15e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dc4dfd4\" data-id=\"dc4dfd4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3354495 elementor-widget elementor-widget-heading\" data-id=\"3354495\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">La respuesta desesperada de Netflix ante la p\u00e9rdida de suscriptores<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-724b3d8 elementor-widget elementor-widget-text-editor\" data-id=\"724b3d8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p class=\"p3\"><span class=\"s2\">El gigante del streaming se encuentra en un momento cr\u00edtico despu\u00e9s de anunciar que ha perdido unos 200.000 suscriptores, y que se enfrenta ante la p\u00e9rdida de unos 2 millones m\u00e1s en el pr\u00f3ximo trimestre. Como soluci\u00f3n a esta p\u00e9rdida desmesurada de usuarios, Netflix planea crear una versi\u00f3n de menor costo y con anuncios.<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p><p class=\"p3\"><span class=\"s2\">Esta fue la respuesta del cofundador y CEO de Netflix, Reed Hastings, ante la decisi\u00f3n de incluir esta nueva versi\u00f3n en la plataforma. \u201cAquellos que han seguido a Netflix saben que he estado en contra de la complejidad de la publicidad y soy un gran admirador<span class=\"Apple-converted-space\">\u00a0\u00a0<\/span>de la simplicidad de la suscripci\u00f3n\u201d, asegur\u00f3 en una conversaci\u00f3n con sus principales inversores. \u201cSoy un gran admirador de la elecci\u00f3n del consumidor y permitir que los consumidores que desean tener un precio m\u00e1s bajo y toleran la publicidad obtengan lo que quieren, tiene mucho sentido\u201d, a\u00f1adi\u00f3 Hastings, donde explic\u00f3 que trabajar\u00e1n en esta nueva versi\u00f3n con anuncios y que estar\u00e1 lista en aproximadamente uno o dos a\u00f1os.<\/span><\/p><p class=\"p3\"><span class=\"s2\">Pero, \u00bfa qu\u00e9 se debe esta conservaci\u00f3n de usuarios en la plataforma? Netflix atribuye la ca\u00edda al intercambio de contrase\u00f1as entre los usuarios, es decir las cuentas compartidas. Adem\u00e1s, el aumento de la competencia en el mercado de servicios de streaming, tambi\u00e9n ha afectado a la empresa fuertemente. Netflix estima que de los 222 millones de hogares que pagan por el servicio, se comparte esta suscripci\u00f3n con otros 1000 millones hogares, lo que provoca una perdida considerable. Ante esto Netflix est\u00e1 probando la posibilidad de multar a los usuarios que compartan la cuenta. Asimismo, la empresa ha anunciado que recortar\u00e1 presupuesto en producciones audiovisuales con el fin de moderar sus p\u00e9rdidas.<span class=\"Apple-converted-space\">\u00a0<\/span><\/span><\/p><p class=\"p3\"><span class=\"s2\">Sin embargo, Netflix no es la \u00fanica que ha considerado incluir anuncios en su plataforma, tanto Disney como HBO han manifestado en el pasado la posibilidad de incorporar modelos con anuncios. El director de operaciones de JP Morgan, Greg Peters, asegura que la inclusi\u00f3n de modelos con anuncios en las plataformas de streaming ser\u00eda beneficioso, esto \u201cgarantiza ingresos por todas las personas que ven el contenido que se ofrece\u201d.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-05855e2 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"05855e2\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/wp.interactioncr.com\/interactioncr\/noticias\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">VER TODOS<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>La respuesta desesperada de Netflix ante la p\u00e9rdida de suscriptores El gigante del streaming se encuentra en un momento cr\u00edtico 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href=\"https:\/\/wp.interactioncr.com\/interactioncr\/category\/noticias\/\" rel=\"category tag\">noticias<\/a>","rttpg_excerpt":"La respuesta desesperada de Netflix ante la p\u00e9rdida de suscriptores El gigante del streaming se encuentra en un momento cr\u00edtico 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