{"id":3863,"date":"2022-11-12T15:57:40","date_gmt":"2022-11-12T15:57:40","guid":{"rendered":"https:\/\/interaction.cr\/?p=1856"},"modified":"2022-11-12T15:57:40","modified_gmt":"2022-11-12T15:57:40","slug":"tendencias-del-marketing-digital-para-nuestra-agencia-de-publicidad","status":"publish","type":"post","link":"https:\/\/wp.interactioncr.com\/interactioncr\/tendencias-del-marketing-digital-para-nuestra-agencia-de-publicidad\/","title":{"rendered":"\u00bfTendencias del marketing digital para nuestra agencia de publicidad?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"3863\" class=\"elementor elementor-3863\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dcc858f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dcc858f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-21489de\" data-id=\"21489de\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-71f5bab elementor-widget elementor-widget-image\" data-id=\"71f5bab\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital.jpg\" class=\"attachment-full size-full wp-image-1857\" alt=\"Tendencias del marketing digital\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-80413bd content_main elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"80413bd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ac3b5b7\" data-id=\"ac3b5b7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-49c1d79 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"49c1d79\" data-element_type=\"widget\" data-settings=\"{&quot;container&quot;:&quot;.content_main&quot;,&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;headings_by_tags&quot;:[&quot;h2&quot;,&quot;h3&quot;,&quot;h4&quot;,&quot;h5&quot;,&quot;h6&quot;],&quot;icon&quot;:{&quot;value&quot;:&quot;fas fa-circle&quot;,&quot;library&quot;:&quot;fa-solid&quot;,&quot;rendered_tag&quot;:&quot;&lt;svg class=\\&quot;e-font-icon-svg e-fas-circle\\&quot; viewBox=\\&quot;0 0 512 512\\&quot; xmlns=\\&quot;http:\\\/\\\/www.w3.org\\\/2000\\\/svg\\&quot;&gt;&lt;path d=\\&quot;M256 8C119 8 8 119 8 256s111 248 248 248 248-111 248-248S393 8 256 8z\\&quot;&gt;&lt;\\\/path&gt;&lt;\\\/svg&gt;&quot;},&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor-pro - v3.21.0 - 20-05-2024 *\/\n.elementor-widget-table-of-contents .elementor-toc__header-title{color:var(--header-color)}.elementor-widget-table-of-contents.elementor-toc--collapsed .elementor-toc__toggle-button--collapse,.elementor-widget-table-of-contents:not(.elementor-toc--collapsed) .elementor-toc__toggle-button--expand{display:none}.elementor-widget-table-of-contents .elementor-widget-container{min-height:var(--box-min-height);border:var(--box-border-width,1px) solid var(--box-border-color,#9da5ae);border-radius:var(--box-border-radius,3px);background-color:var(--box-background-color);transition:min-height .4s;overflow:hidden}.elementor-toc__header{display:flex;align-items:center;justify-content:space-between;padding:var(--box-padding,20px);background-color:var(--header-background-color);border-bottom:var(--separator-width,1px) solid var(--box-border-color,#9da5ae)}.elementor-toc__header-title{font-size:18px;margin:0;color:var(--header-color);flex-grow:1}.elementor-toc__toggle-button{cursor:pointer;display:inline-flex}.elementor-toc__toggle-button i{color:var(--toggle-button-color)}.elementor-toc__toggle-button svg{height:1em;width:1em;fill:var(--toggle-button-color)}.elementor-toc__spinner-container{text-align:center}.elementor-toc__spinner{font-size:2em}.elementor-toc__spinner.e-font-icon-svg{height:1em;width:1em}.elementor-toc__body{padding:var(--box-padding,20px);max-height:var(--toc-body-max-height);overflow-y:auto}.elementor-toc__body::-webkit-scrollbar{width:7px}.elementor-toc__body::-webkit-scrollbar-thumb{background-color:#babfc5;border-radius:10px}.elementor-toc__list-wrapper{list-style:none;padding:0}.elementor-toc__list-item{margin-bottom:.5em}.elementor-toc__list-item.elementor-item-active{font-weight:700}.elementor-toc__list-item .elementor-toc__list-wrapper{margin-top:.5em;margin-inline-start:var(--nested-list-indent,1em)}.elementor-toc__list-item-text{transition-duration:var(--item-text-transition-duration)}.elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}.elementor-toc__list-item-text-wrapper{display:flex;align-items:center}.elementor-toc__list-item-text-wrapper:before,.elementor-toc__list-item-text-wrapper i{margin-inline-end:8px;color:var(--marker-color)}.elementor-toc__list-item-text-wrapper svg{margin-inline-end:8px;fill:var(--marker-color);height:var(--marker-size,.5em);width:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper i{font-size:var(--marker-size,.5em)}.elementor-toc__list-item-text-wrapper:before{font-size:var(--marker-size,1em)}.elementor-toc--content-ellipsis .elementor-toc__list-item-text{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}.elementor-toc__list-items--collapsible>.elementor-toc__list-wrapper>.elementor-toc__list-item>.elementor-toc__list-wrapper{display:none}.elementor-toc__heading-anchor{position:absolute}.elementor-toc__body .elementor-toc__list-item-text{color:var(--item-text-color);-webkit-text-decoration:var(--item-text-decoration);text-decoration:var(--item-text-decoration);transition-duration:var(--item-text-transition-duration)}.elementor-toc__body .elementor-toc__list-item-text:hover{color:var(--item-text-hover-color);-webkit-text-decoration:var(--item-text-hover-decoration);text-decoration:var(--item-text-hover-decoration)}.elementor-toc__body .elementor-toc__list-item-text.elementor-item-active{color:var(--item-text-active-color);-webkit-text-decoration:var(--item-text-active-decoration);text-decoration:var(--item-text-active-decoration)}ol.elementor-toc__list-wrapper{counter-reset:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item{counter-increment:item}ol.elementor-toc__list-wrapper .elementor-toc__list-item-text-wrapper:before{content:counters(item,\".\") \". \"}<\/style>\t\t<div class=\"elementor-toc__header\">\n\t\t\t<h2 class=\"elementor-toc__header-title\">\n\t\t\t\t\u00bfTendencias del marketing digital para nuestra agencia de publicidad?\t\t\t<\/h2>\n\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__49c1d79\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-angle-double-down\" viewBox=\"0 0 320 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M143 256.3L7 120.3c-9.4-9.4-9.4-24.6 0-33.9l22.6-22.6c9.4-9.4 24.6-9.4 33.9 0l96.4 96.4 96.4-96.4c9.4-9.4 24.6-9.4 33.9 0L313 86.3c9.4 9.4 9.4 24.6 0 33.9l-136 136c-9.4 9.5-24.6 9.5-34 .1zm34 192l136-136c9.4-9.4 9.4-24.6 0-33.9l-22.6-22.6c-9.4-9.4-24.6-9.4-33.9 0L160 352.1l-96.4-96.4c-9.4-9.4-24.6-9.4-33.9 0L7 278.3c-9.4 9.4-9.4 24.6 0 33.9l136 136c9.4 9.5 24.6 9.5 34 .1z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__49c1d79\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t<div id=\"elementor-toc__49c1d79\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2d6dca0 elementor-widget elementor-widget-heading\" data-id=\"2d6dca0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">\u00bfTendencias del marketing digital para nuestra agencia de publicidad?<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63f01a0 elementor-widget elementor-widget-text-editor\" data-id=\"63f01a0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 26-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>En estos a\u00f1os, en <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/\"><strong>Interaction<\/strong> <strong>Agencia de publicidad<\/strong><\/a>, hemos visto muchos cambios en el \u00e1rea de <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/\"><strong>marketing digital<\/strong><\/a> debido al r\u00e1pido avance de la tecnolog\u00eda. Estos cambios, por los que ha pasado el mundo, han hecho que los consumidores sean mucho m\u00e1s digitales y han cambiado la forma en que adquieren productos o servicios. En la actualidad, antes de realizar cualquier tipo de compra, la mayor parte de los usuarios verifican si las marcas cuentan con presencia en las plataformas online, comparan diferentes marcas y llegan a solicitar comentarios sobre experiencias de interacci\u00f3n con otros usuarios.<\/p><p>Lo sucedido en estos a\u00f1os anteriores en el \u00e1rea del <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/agencia\"><strong>marketing digital<\/strong><\/a>, ha hecho que las empresas tuvieran que adaptarse a las nuevas\u00a0 necesidades de los consumidores para no quedarse atr\u00e1s y esto tambi\u00e9n es una de las alertas a las cuales nuestra <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/\"><strong>agencia de publicidad<\/strong><\/a> les ha puesto atenci\u00f3n. Tener una marca en la web, ayuda a darle mayor visibilidad y crea un valor mucho mayor con los competidores directos.\u00a0<\/p><h2 style=\"text-align: center;\"><strong>Tendencias a aplicar en marketing digital para lo que queda del a\u00f1o<\/strong><\/h2><h3><strong>Account based Marketing<\/strong><\/h3><p>Las marcas, con ayuda de una <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/\"><strong>agencia de publicidad<\/strong><\/a> podr\u00e1n dirigir sus anuncios bas\u00e1ndose en las direcciones IP, lo que permite que estos se muestren en tiempo real pero m\u00e1s eficiente. Esto hace que las <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/servicios\"><strong>campa\u00f1as de marketing digital<\/strong><\/a> sean m\u00e1s espec\u00edficas, ya que pueden personalizarse m\u00e1s. El mundo de los negocios B2B ser\u00e1n los que m\u00e1s usen est\u00e1 estrategia.<\/p><h3><strong>Mobile Marketing<\/strong><\/h3><p>El 65% del tr\u00e1fico de Internet proviene de los celulares. Es por esto que muchas marcas se est\u00e1n enfocando en crear y mostrar <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/servicios\"><strong>campa\u00f1as de marketing personalizadas<\/strong><\/a> para dispositivos m\u00f3viles. Tambi\u00e9n, cabe se\u00f1alar que la llegada de la red 5G seguir\u00e1 impulsando el uso de los celulares.<\/p><h3><strong>Video marketing<\/strong><\/h3><p>Los v\u00eddeos tienen muchas m\u00e1s probabilidades de aparecer en las primeras posiciones que cualquier otro contenido que exista en la web. Adem\u00e1s, el 93% de las <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/\"><strong>agencias\u00a0 de publicidad en Costa Rica<\/strong><\/a> que implementan estrategias de marketing digital afirman que hay mayores posibilidades de que los usuarios vean videos para aclarar dudas a preguntas o para ver informaci\u00f3n relevante.<\/p><p>Por lo tanto, realizar <strong>estrategias de marketing<\/strong> en plataformas como Youtube, Twitch u otras, servir\u00e1 a las empresas para posicionarse mejor. Veamos que Youtube se ha convertido en el segundo buscador m\u00e1s usado en el mundo.<\/p><h3><strong>Inbound Marketing<\/strong><\/h3><p>El <strong>inbound marketing<\/strong> seguir\u00e1 siendo tendencia este a\u00f1o, superada solamente por el video. Dicho esto, la creaci\u00f3n de contenido de calidad en un sitio web, el desarrollo de blogs, la <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/blog\/como-aplicar-el-seo-para-e-commerce\"><strong>optimizaci\u00f3n SEO de sitios web<\/strong><\/a> y otras estrategias ser\u00e1n esenciales en este a\u00f1o.<\/p><h3><strong>Tiendas digitales en las redes sociales<\/strong><\/h3><p>Se ha introducido la venta de productos en las <strong>redes sociales<\/strong> y los usuarios est\u00e1n aceptando este tipo de <strong>e-commerce<\/strong>. Por ejemplo, Tik Tok se asoci\u00f3 con Shopify para crear una tienda de comercio digital en la misma plataforma. Tambi\u00e9n, Twitter ha lanzado una pesta\u00f1a de compras que a\u00fan se encuentra en fase beta.<\/p><p>En\u00a0 <strong>Interaction<\/strong> somos una <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/agencia\"><strong>agencia de publicidad y marketing efectiva<\/strong><\/a>, con de 12 a\u00f1os de experiencia. Somos los n\u00famero uno en el desarrollo de <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/servicios\"><strong>campa\u00f1as de Marketing y publicidad digital<\/strong><\/a>, donde nos especializamos en diferentes \u00e1reas, aplicando las \u00faltimas <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/\"><strong>tendencias en marketing y publicidad<\/strong><\/a> en beneficio de nuestros clientes.<\/p><p><a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/agencia\"><strong>Agencia Interaction<\/strong><\/a> | <strong>Publicidad Digital<\/strong> | <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/\"><strong>Agencia de Publicidad<\/strong><\/a> | <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/\"><strong>interaction.cr<\/strong><\/a><\/p><p>Somos la <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/\"><strong>agencia de publicidad digital<\/strong><\/a> m\u00e1s completa de Centroam\u00e9rica.<\/p><p>Ofrecemos Servicios de Publicidad y Marketing Digital. Tendencias de Vanguardia. Crecimiento de su Negocio. Somos su Agencia 360 que le brinda Grandes Resultados. Ofrecemos los servicios de <a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/\"><strong>Agencia de publicidad y marketing<\/strong> <strong>digital<\/strong><\/a>: Video Marketing, Social Media, Paid Media, Dise\u00f1o, Desarrollo Web y Desarrollo de Apps, SEO\/SEM e Inbound Marketing.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8808fa elementor-align-center elementor-widget elementor-widget-button\" data-id=\"f8808fa\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/wp.interactioncr.com\/interactioncr\/blog\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">VER TODOS<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>En estos a\u00f1os, en Interaction Agencia de publicidad, hemos visto muchos cambios en el \u00e1rea de marketing digital debido al r\u00e1pido avance de la tecnolog\u00eda. <\/p>\n","protected":false},"author":1,"featured_media":1857,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[69],"tags":[],"class_list":["post-3863","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"rttpg_featured_image_url":{"full":["https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital.jpg",1280,720,false],"landscape":["https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital.jpg",1280,720,false],"portraits":["https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital.jpg",1280,720,false],"thumbnail":["https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital-150x150.jpg",150,150,true],"medium":["https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital-300x169.jpg",300,169,true],"large":["https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital-1024x576.jpg",1024,576,true],"1536x1536":["https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital.jpg",1280,720,false],"2048x2048":["https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital.jpg",1280,720,false],"web-stories-poster-portrait":["https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital-640x720.jpg",640,720,true],"web-stories-publisher-logo":["https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital-96x96.jpg",96,96,true],"web-stories-thumbnail":["https:\/\/wp.interactioncr.com\/interactioncr\/wp-content\/uploads\/2022\/11\/Tendencias-del-marketing-digital-150x84.jpg",150,84,true]},"rttpg_author":{"display_name":"admin","author_link":"https:\/\/wp.interactioncr.com\/interactioncr\/author\/eperezr\/"},"rttpg_comment":0,"rttpg_category":"<a href=\"https:\/\/wp.interactioncr.com\/interactioncr\/category\/blog\/\" rel=\"category tag\">Blog<\/a>","rttpg_excerpt":"En estos a\u00f1os, en Interaction Agencia de publicidad, hemos visto muchos cambios en el \u00e1rea de marketing digital debido al r\u00e1pido avance de la tecnolog\u00eda.","_links":{"self":[{"href":"https:\/\/wp.interactioncr.com\/interactioncr\/wp-json\/wp\/v2\/posts\/3863","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wp.interactioncr.com\/interactioncr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wp.interactioncr.com\/interactioncr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wp.interactioncr.com\/interactioncr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wp.interactioncr.com\/interactioncr\/wp-json\/wp\/v2\/comments?post=3863"}],"version-history":[{"count":0,"href":"https:\/\/wp.interactioncr.com\/interactioncr\/wp-json\/wp\/v2\/posts\/3863\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wp.interactioncr.com\/interactioncr\/wp-json\/wp\/v2\/media\/1857"}],"wp:attachment":[{"href":"https:\/\/wp.interactioncr.com\/interactioncr\/wp-json\/wp\/v2\/media?parent=3863"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wp.interactioncr.com\/interactioncr\/wp-json\/wp\/v2\/categories?post=3863"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wp.interactioncr.com\/interactioncr\/wp-json\/wp\/v2\/tags?post=3863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}